Armed Forces Community Champion Programme
Recognising, demonstrating and celebrating the Armed Forces Community in UK Society.
The Armed Forces Community Champion Programme equips organisations and individuals with the knowledge, confidence and tools to actively support the Armed Forces community and turn good intent into measurable impact.
Course Content
Participants leave with a clear, practical understanding of how to champion the Armed Forces community within their organisation and beyond, including:
A grounded understanding of the Armed Forces community and its diversity
The role, responsibilities and expectations of an Armed Forces Champion
Government, industry and societal context affecting the community
How to create a compelling Armed Forces value proposition for your organisation
Support structures, signposting and referral pathways
Effective communication and engagement hooks
Linking Armed Forces support to ESG, social value and reporting
Measuring impact and influencing upwards
Action planning and sustaining momentum
This is an in‑person programme delivered at Mission Motorsport’s headquarters at Thruxton Circuit., Andover.
Who is this programme for?
The simple answer is: anyone who cares about supporting the Armed Forces Community. This programme is particularly valuable for:
Executive and senior leadership teams
HR, People, D&I and Wellbeing teams
Line managers and hiring managers
Social Value and ESG leads
Armed Forces Community Network leads
Trade associations and membership bodies
Anyone with responsibility for, or interest in, Armed Forces advocacy
What’s included in your Armed Forces Champion Course Package
Participants are supported with a range of practical resources and ongoing support designed to help Champions embed learning and sustain impact over time, including:
A printed workbook
Champion badge and lanyard
Action plan template
Digital toolkit (the “AF Champs Bible”)
Invitation to the annual Champions workshop (hosted at NTE)
A 6‑month review session
Ongoing access to a closed alumni community on LinkedIn
“I have not seen any other event or course that shows employers ‘what’s in it for them’ as well as this.”
Armed Forces Community Champion Course attendee“The Armed Forces Community Champion was interactive, human and credible.”
Armed Forces Community Champion Course attendeeBecome a Champion
Whether you are at the start of your Armed Forces journey or looking to deepen and professionalise your approach, the Armed Forces Community Champion Programme provides the clarity, credibility and community to help you lead with confidence.
Join us and make your commitment visible, meaningful and impactful.
Should you have any further questions, please contact Tony Radford by emailing tr@missioncommunity.org